Arp

2022 Round-up

Oli Freke · January 7, 2023

A slightly belated round-up of Synth Evolution activities from 2022. (Had a bit of flu at the end of last year which somewhat knocked me for six, hence the delay.)

Sill, last year was quite productive, now I look back at it - so a big thanks to all Synth Evolution customers whose support, interest and purchases keep me motivated to make and sell the best synth related products I possibly can. I love you all!

POSTERS

A refreshed set of colours to my best-selling core product - the Greatest Hits of Synth poster - now in blueprint blue, racing green, alongside re-prints of the black and white versions. I do love the green version! :-)

GREATEST HITS - new silkscreen edition - Racing Green

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I was hugely honoured to be asked by the Alan R Pearlman Foundation to design the 50th Anniversary poster for the beyond-legendary ARP Odyssey. I was only too happy to oblige, basing this design on a vintage advert, but updating it with some great quotes from selected artists, musicians and producers declaring their love this instrument. A lovely project to work on and resulting in a splendid celebration of this classic synth:

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I branched out into posters featuring a single synth for the fans of any one particular synth. Available in A4/A3 sizes or as digital downloads, I can produce these to order to feature any of the 500 or so synths I have illustrations for!

T-SHIRTS

Following 2021’s highly successful and enjoyable ‘World Cup of Synths’ collaboration with ‘We Are 1 of 100 T-shirts’, I approached them with a new idea focussing on synth oscillators. I think we came up with super-cool designs celebrating both the synths themselves in a novel and - splendidly nerdish way!
Did I mention we got a cease and desist from Moog Music by not thinking through the implications of using the Moog logo? Whoops! Luckily we got permission from the ARP Foundation to use the logo on this glorious artifact below:
https://weare1of100.co.uk/clothing/all-t-shirts/t-shirts/oscillator-champion-2022-oli-freke/

We also made a splendid ARP Odyssey t-shirt to accompany the poster:
https://alanrpearlmanfoundation.org/product/50-year-odyssey-tee-shirt/

Calendar

Following of from the collaboration with the Alan R Pearlman Foundation with the Odyssey’s 50th Anniversary poster, it was great to see the illustration used in their 2023 Calendar - available to purcahse right now for the year ahead…

SYNTHfest uk

The first in-person SynthFestUK since lockdown took place in October 2022 and it was wonderful to catch up with old friends and make new ones after a two year hiatus. As ever Synth Evolution hosted a stand and sold plenty of books, posters, mugs and t-shirts. Thanks to all those customers and it was great to chat with everyone there, customer or not. I was able to slip away to see Paul Wiffen’s splendid talk featuring the Elka Synthex (Jarre’s laser harp) and the E-Mu 50th anniversary talk by Tony Wride of Exclusively Analogue.

synthtrax.net

I created a Wiki site to log all the verifiable uses of synths in every track ever made. Yes, that was a bit crazy ambitious, but it’s up and running and I had some enjoyable research sessions fleshing out the Moog Minimoog, ARP 2600, Roland Jupiter 8, and many more. Check it out, and help out - it’s an open Wiki and I would welcome any dedicated collaborators :-)
www.synthtrax.net

Music

As well as all the Synth Evolution products and activities, I also produce electronic music with synths (unsurprisingly!) In 2022 I released three techno EPs which I think get the balance right between hardness, funk, groove, melody, arrangement and is in-keeping with the genre’s heritage. Well, I would say that of course, wouldn’t I?

2023

So, what about 2023 then? Well, all things being equal, it’d be great to create a new poster or two. I haven’t really thought what that could be yet, but I’m sure it will be some combination of hand-illustrated vintage synthesizers combined with a view of their place in musical and tech history.! I’d also love to follow up 2020’s Synth Evolution book, and I have some ideas that could similarly grab the imagination of synth fans everywhere. And of course, bang out some more banging techno! Hopefully get to do some PAs too…watch all these spaces, and more!

Happy New Year!

Oli Freke · January 7, 2018

Hi all,

I thought I'd write a quick blog post explaining more about the rationale for the selection of the synths. I've had some great conversations with customers about the poster and the reasons for stopping at 1995 and why some synths are on there and some aren't.

Great questions, and not ones I want to simply say 'my poster, my rules' (except a little bit ;-)

The original concept was to celebrate analogue and modular synths - my first (real) synth was a Moog Prodigy and I immediately fell in love with the sound world. I already loved the electronic music of the time - Kraftwerk, Tangerine Dream, Vangelis, Jarre, Depeche Mode, Bilinski, et al - so that's not too big a surprise probably!

But I've loved analogue synths and sounds ever since and it occurred to me that it would be great to have a poster charting the progress from massive individual transistor based modulars, through the 70s and 80s analogue golden age, right up to the point where modern chips could model analogue circuits in software. An amazing story and symbolic of technological progress in our era.

So I started gathering data on all those synths, but I soon realised that I couldn't just do analogue. Partly because how purist should I be? Some synths with digital oscillators have analogue filters and are classics (eg, Alpha-Juno). Would seem a bit odd to exclude those.

And some digital synths are truly great as well - PPG's wavetable synthesis, the additive synths (Kawai K3) and some of the weird and wonderful ones..

And could I really exclude the revolutionary sound of FM? A synth poster without the Yamaha DX7 would be absurd.

And a poster with the DX7, but without the D50 and M1 would be hard to justify...

So, I ended up including pretty much every major synth ever made during that era - which is nearly 300!

But it was the ROMplers where it got tricky...it was important to have the early 'sample & synthesis' synths like D50, M1 and K1 on there, obviously, but it all gets a bit boring once you get to the Korg T1 and other run of the mill synths and workstations like that. Or rather - there are a lot of them, and that type of digital synth just doesn't excite me in the way analogue does. And I suspect that's true for a lot of synth fans!

The other difficult area was where to stop. I decided to complete the story with the Korg Prophecy and Yamaha AN1x as they were the ground breaking original analogue-circuit modelling synths. I was tempted to carry on with Access Virus, Nord Lead, Supernova....but I had to stop somewhere, and that was all getting a bit modern and far away from the original concept.

Given this is a synth poster, there are drum machines, samplers or FX units. Though it's a shame not to have Fairlight and Synclavier on there. I don't think there's a sheet of paper big enough to include those categories on there.

I also excluded most rackmount synths as they're often simply keyless versions of keyboard synths, and to be honest - a bit boring to look at.

Also part of the 'synth poster' rules was not to include electric organs, electric pianos, early pre-analogue electronic instruments. Most organs and pianos look very similar. And although early 'synthesizers' like the Trautonium, the Oramic Machine and the Birotron (invented by Dave Biro - true!) are fascinating, they are out of scope for this - I want VCOs, Filters, ADSRs and LFOs!

I also mostly excluded synths with divide down architecture as they tended to be preset synths without 'synth-like' controls and again, tend not to be classics or that interesting. Same for string machines, though there are some honourable exceptions like the Eminent 310 used by Jarre for Equinoxe I and the preset Moog synth Polymoog used by Gary Numan on Cars.

Another large category that I haven't covered are the Soviet synths - there are vast numbers of them and I would need a poster double the size to do them justice, but I've popped couple on there by Polivoks as a gesture.

Finally, I'm aware that there are a number of quite obscure synths made by fairly obscure companies who produced a protoype or two and perhaps had a small commercial run or two, but have generally not included those, again on grounds of practicality of poster size, aesthetics and general familiarity.

So, I hope that explains why a synth or two may be missing, but hopefully have justified that in some way. Always happy to hear about obscure synths or other favourites. I'm sure the Synth Evolution poster won't be my last...watch this space!

Happy New Synthing Year!

Oli